Why “fit” matters
Our Fitting Room Visibility application allows you to maximize the value of the fitting room by gathering actionable data to create a personalized shopping experience for your customers. The application tracks items as they enter and exit the fitting room providing item-level visibility for the sale associates to better service your customer needs. This additional insight also provides the opportunity to leverage digital display capabilities to provide in-room information on the availability of difference sizes and colors, as well as product fabrication and care detail, and recommended complimentary styles and products.
Fitting Room Visibility Benefits
- Optimize use of the most valuable square footage within the store—where the buying decisions are made
- Improve marketing and up-selling efforts based on merchandise brought into fitting room through interactive digital display options
- Allow for 2-way communication between customer and sales associate when other color, sizes or styles may be needed
- Enhance loss prevention efforts by tracking items entering the fitting room, but not put back on the shelf or purchased
- Enable enhanced merchandise intelligence for fit, quality or style issues; for example, items brought into the fitting room but never purchased, items consistently exchanged for a smaller or larger size, etc.